Thinking about selling your property privately? Think again. In our opinion, the risks and losses involved in selling privately far outweigh the pennies you’d save on agent commission fees. The reality is that selling property requires a number of key skills and abilities that only a real estate agent has. Read on to get the top 5 reasons you should always use an agent to sell your home.
1. You get your property in front of more buyers
Marketing is one of the most important parts of selling your house for the best price. But the average person doesn’t have all the tools at their disposal to market the property by themselves. Aside from the standard signboards and listings on major real estate sites, agents have their own mean of marketing going on behind the scenes. For example, an agent has years worth of connections, and access to markets not just in your suburb and city, but across Australia and abroad. They also have a database of buyers who missed out on similar properties and are eager to buy.
2. You get an expert negotiator
The number one skill of any agent is their ability to negotiate for the best price. Agents are expert at turning positives to negatives, as soon as a buyer points out a con, the agent will immediately counter with a pro. An agent knows how to spot the serious buyer from the tire kickers, and hold their interest in the property by keeping them engaged and ready to pay the premium price.
3. You find the best method of sale
The method of sale is of crucial to the successful sale of any property. Each property is different, and depending on the time of year, the location and market factors, you’ll be looking at different methods of sale. With their years of experience in the industry, having seen what has worked best in prior property sales, an agent will know exactly what method gets the best results. For instance, if it’s a seller’s market in your city but you have to sell, your agent might recommend auction as the best mode of sale. Australian agents are also REIV members, who receive statistics like quarterly median house prices, auction results and legislative updates, and most importantly, they know how to read and interpret these figures, informing them on how to take the right course of action to sell your home.
4. You get unexpected perks
Did you know that a home stylist, valued at just $3000, can add an additional $20,000 to the cost of your home? These are the sorts of perks your agent will recommend to push up the sales price of your home. A top tier agent will even offer complimentary services like home styling at no additional fee. Agents are also adept at pointing out what needs to be done to the property to give it that wow factor. And if an international market is relevant to your property, Ausin Group agents can speak multiple languages, and connect you with buyers across the seas.
5. You get peace of mind
Selling a property is hard enough as it is, without adding the extra pressure of doing it all on your own. Imagine performing the role of an agent—marketing, researching and connecting with possible buyers— all while juggling your full time job, family commitments and everything else going on in your life. Not only would you be adding an unreasonable load of work to your plate, but you’d be adding the stressful risk of a low sale price if you fail— every seller’s nightmare!